Guides for event organizers
29 practical guides on ticketing fees, choosing a platform, selling and promoting tickets, running the door, tax and planning, written for Canadian organizers.
Selling & marketing
How to Sell Tickets to an Event
A step-by-step guide to pricing, setting up and promoting ticket sales for your event, written for organizers selling tickets in Canada.
10 Practical Ways to Sell More Event Tickets
Ten practical ways to sell more event tickets: early birds, group pricing, tracking links, partner promos and the follow-up that brings people back.
Email Marketing for Events: How to Bring Past Attendees Back
Your past guests are your cheapest ticket sales. How to build the list, what to send and when, and how to tell whether the emails actually sold tickets.
How to Build a Following for Recurring Events
Turn one-time buyers into regulars: capture followers at checkout, announce every new date automatically and reward the people who come back.
Social Media Marketing for Events: A Practical Playbook
Which platforms to use, what to post before, during and after your event, and how to tell which posts actually sold tickets instead of just getting likes.
What Is LampPost? Free Local Event Discovery
How Bloom hosts get free local event discovery on LampPost in supported Canadian cities, while ticketing, checkout and payouts stay on Bloom.
How to Price Event Tickets (With Examples)
Work out your break-even, pick a price your audience will pay, and use tiers, early birds and group pricing to sell more without discounting everything.
Fees & platforms
Ticketing Fees in Canada, Explained
What Canadian organizers actually pay per ticket: platform fees, card processing, tax on fees, and when to absorb the fee or pass it on to buyers.
Eventbrite Alternatives in Canada: Fees and Features Compared
Bloom, Showpass, Ticket Tailor, Humanitix and Luma compared on the real cost of a $50 ticket in Canada, and who each platform is best for.
Bloom vs Showpass: Which Canadian Ticketing Platform Fits Your Event?
Bloom and Showpass are both Canadian and priced in CAD. Compare their fees, plans and features to see which ticketing platform fits your event.
Bloom vs Eventbrite: The Canadian Alternative With Lower Fees
How Bloom's flat $0.75 per ticket compares with Eventbrite's Canadian fees, feature by feature, and when each platform is the better fit for your event.
Why Flat-Fee Ticketing Is Better for Small Events
Real cost comparisons showing how percentage-based ticketing fees grow with your ticket price, while a flat fee stays the same on every sale.
Top Canadian Ticketing Platforms
Compare the ticketing platforms Canadian organizers use most, with current per-ticket pricing, what each one includes and which events it fits.
Is Bloom Tickets Legit? An Honest Look for Event Hosts
Who runs Bloom Tickets, how payments and payouts work, what it costs per ticket, and the honest trade-offs of choosing a newer Canadian platform.
Bloom vs Ticket Tailor: Flat-Fee Ticketing Compared
Both charge a flat fee per ticket. See how Bloom's $0.75 compares with Ticket Tailor's $1.00 pay-as-you-go rate and prepaid credits in Canada.
Bloom vs Humanitix: Fees and Features for Canadian Events
Humanitix charges 2.1% + $0.99 per ticket in Canada and gives its profits to charity. Bloom charges a flat $0.75. See which costs less.
Bloom vs Luma: Which Is Better for Paid Events in Canada?
Luma is built for free community events. For paid tickets in Canada, its 5% fee and Plus-only tax collection change the cost. Here's the comparison.
Eventbrite vs Showpass: Fees, Payouts and Features in Canada
A side-by-side look at Canada's two best-known ticketing platforms, what a $50 ticket costs on each, and when a third option makes more sense.
Running your event
Event Planning Checklist for Canadian Organizers
A week-by-week event planning checklist covering the first idea through the post-event follow-up, written for organizers in Canada.
How to Plan an Event: A Complete Guide
How to plan an event, from goals and budget through venue, ticketing and promotion to the day itself, in the order you'll actually need them.
How to Sell Tickets at the Door (Without a Card Reader)
How to sell tickets at the door without buying a card reader: QR check-in and Tap to Pay on iPhone and Android, plus what in-person sales cost.
Event Ticket Tax in Canada: GST, HST, PST and QST
Which sales taxes apply to event tickets in each Canadian province, including GST, HST, PST and QST, plus the small-supplier and charity rules.
Nonprofit Fundraising Events: Planning Guide for Canadian Organizations
How Canadian nonprofits plan fundraising events: choosing the format, keeping ticket fees down, selling add-ons and bringing donors back.
Corporate Event Planning in Canada: A Practical Guide
Planning conferences, workshops and company events in Canada: budgets, registration, accessibility, guest privacy and the tax rules that apply.
Free Event Registration: How to Run RSVPs That People Actually Show Up To
Free events have a no-show problem. How to set up free registration in Canada, cut no-shows and turn those guests into future ticket buyers.
City guides
Best Event Ticketing Platforms in Toronto
The ticketing platforms Toronto organizers actually use, with local venue notes, Ontario HST guidance and what each option costs per ticket.
Best Event Ticketing Platforms in Vancouver
The ticketing platforms Vancouver organizers actually use, with local venue notes, BC tax guidance and free LampPost discovery across the city.
Best Event Ticketing Platforms in Calgary
The ticketing platforms Calgary organizers actually use, with Alberta's GST-only rules, Stampede timing tips and free LampPost discovery.
Best Event Ticketing Platforms in Montreal
The ticketing platforms Montreal organizers actually use, including GST and QST, French event pages and checkout, and free LampPost discovery.
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